Graphic design is re-creational – re-presentation, as opposed to representation. Graphic designers often also have to face creative limitations and disappointments. Like theatre, graphic design is uniquely communicative and innately performative practice. This performativity provides an opportunity for professional graphic designers to assert their unique, practice specific, skills and talents.
Performance, ethnography and design are interconnected research methods. This article explores some of the pedagological issues involved.
There is one narrative about graphic design's historical development that contextualises it in relation to the technological advancement of creative tools. This is often at odds with designers’ own focus on, for example, consumer aesthetics (Kuutti 2009). Nevertheless, it is inarguable that graphic designers have increasingly been forced to face the advance of disruptive technologies … Continue reading Graphic design and artificial intelligence
Graphic design has tended to be seen as the poor cousin of the various design disciplines, often being seen as a secondary supplement to wider design practices (Poynor, 2011; Triggs, 2011), or even being treated as simply an aesthetic practice (Jacobs, 2017; Walker, 2017) This seems to be especially the case within academia, where it … Continue reading Graphic design as a specific research discipline
Defamiliarization and design as academic research methods (and methodologies)