Industry stakeholders and clients often expect three design concepts as part of designers' responses to a creative brief. What's that all about?
Twenty years ago, just after the turn of the 21st century, graphic designers were still coming to terms with interactivity as a form of communication design. This article looks back and ponders what has changed and considers the future of graphic design research, practice and interactivity.
"What's the brief?” is an everyday question within the graphic design process. Moreover, the concept and importance of a design brief is overtly understood well beyond design practice itself – especially among stakeholders who work with designers, as well as clients who commission their services.
What’s the difference between graphic design and communication design? The two terms are the main ones used for both the academic discipline and the industry profession. However, many people appear to be unclear about what the terms mean and what practices they refer to.
What's in a name? This new research suggests that some graphic designers are questioning whether the term 'graphic design' is reducing their design capital within the creative process.